Last updated: July 18, 2026
Generations Collective respects your privacy and is committed to handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, place an order, contact us, or otherwise interact with our services.
This website and our services are intended for customers located in the United States.
Personal Information We Collect
The information we collect depends on how you interact with our website and may include:
• Contact information: Name, email address, phone number, billing address, and shipping address
• Order information: Products purchased, order history, shipping details, and transaction information
• Payment information: Payment and transaction details processed securely by Shopify and its payment partners. Generations Collective does not directly receive or store complete payment-card information.
• Account information: Login details, saved preferences, and account activity when you create an account
• Communications: Information you provide when contacting us, submitting a request, or communicating about an order
• Device and usage information: IP address, browser type, device information, time zone, cookie data, pages viewed, and interactions with our website
We collect information directly from you, automatically through our website, and from service providers that help us operate our business.
How We Use Personal Information
We may use your information to:
• Process, fulfill, and deliver orders
• Provide order confirmations, shipping updates, and customer support
• Manage returns, exchanges, and other requests
• Create and maintain customer accounts
• Detect and prevent fraud, misuse, and security risks
• Improve our website, products, services, and customer experience
• Measure website performance and understand how visitors use our site
• Send marketing communications when permitted and based on your preferences
• Comply with legal, tax, accounting, and regulatory obligations
• Protect the rights, safety, and security of our customers, business, and service providers
How We Disclose Personal Information
We disclose personal information only when reasonably necessary to operate our business, provide our services, or meet legal obligations. Recipients may include:
• Shopify, which powers our online store
• Payment processors and financial service providers
• Shipping carriers and fulfillment partners
• Website hosting, analytics, marketing, and technology providers
• Customer service and business-support providers
• Professional advisers, government authorities, or other parties when required by law
• A successor or related party in connection with a business transfer, merger, or similar transaction
These providers receive only the information reasonably needed to perform their services and are expected to handle it appropriately.
Sale of Personal Information
Generations Collective does not sell or rent personal information for money.
Cookies and Similar Technologies
Our website uses cookies and similar technologies to:
• Keep the website functioning properly
• Remember preferences and shopping-cart activity
• Maintain security and prevent fraud
• Understand website traffic and performance
• Improve the shopping experience
• Support analytics and marketing when enabled
You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect how our website functions.
Marketing Communications
If you choose to receive marketing emails or messages, we may use your contact information to send product updates, promotions, and other news from Generations Collective.
You may unsubscribe at any time by using the unsubscribe link included in a message or by contacting us. Unsubscribing from marketing will not prevent necessary communications about your orders or account.
Your Privacy Rights
Depending on the state where you live, you may have certain rights regarding your personal information, including the right to:
• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of certain personal information
• Receive a copy of certain information
• Opt-out of certain uses of your personal information when applicable
• Appeal a decision regarding a privacy request when applicable
These rights may be subject to legal exceptions. We may need to verify your identity before completing a request.
To submit a privacy request, email hello@generationscollective.com.
Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this policy, maintain business and transaction records, resolve disputes, enforce agreements, and meet legal, tax, accounting, and regulatory obligations.
Retention periods may vary depending on the type of information and why it was collected.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.
Children’s Privacy
Our website is not intended for children under 13, and we do not knowingly collect personal information directly from children under 13. If you believe a child has provided personal information to us, please contact us so we can review and address the request.
Third-Party Websites
Our website may contain links to websites or services operated by third parties. Generations Collective is not responsible for their privacy practices, content, or security. We encourage you to review the privacy policy of any third-party website you visit.
Changes to This Policy
We may update this Privacy Policy to reflect changes to our practices, services, technology, or legal obligations. The updated version will be posted on this page with a revised “Last updated” date.
Contact Us
If you have questions about this Privacy Policy, our privacy practices, or a request involving your personal information, please contact us.